O2 and Vodafone Music Downloads
Sony’s approach to its business in the past has been one of assertion and force. With the ‘ownership’ of rights to music comes a guaranteed emolument. People aren’t too sure what it means to ‘own’ music, however, and recent years has seen a dramatic climb in people enjoying music downloads, for free. Sony’s previous tactic has been to bully the small person into submission. Now it is joining forces with Nokia and We7 to offer unlimited music downloads to those very same small people. Amazed? So are we.
This comes at the same time as a whole raft of other agreements between suitors to offer music downloads to users or customers of companies such as Napster, O2, Vodafone and 24-7 Entertainment. O2 and Vodafone are hot on the heels of Nokia’s example and will, it is predicted, offer unlimited music downloads to their customers with the help of Napster’s technology.
What others are saying:
Music downloads will surpass CD sales in four years
Music downloads with Sony